Lammle’s strives to build strong partnerships that have a lasting impact on our customers and communities across the provinces that are home to our stores. We are proud to support various organizations, events and regional Ag societies to help build a better community and promote the western lifestyle. It is important that the initiatives we support are welcoming and hospitable, to both those familiar to the western lifestyle and those new to it.

Official Partner Of...

Calgary Stampede

The Official Western Wear Supplier

We are proud to represent the Calgary Stampede brand to our community and all those who travel for the memorable experience. Lammle’s is home to the official CS branded merchandise and is a proud sponsor of the CS Royalty, CS Showriders and CS Bullfighters.

Canadian Finals Rodeo

The Official Western Wear Partner

As partner of the Canadian Finals Rodeo we are the sole provider of CFR branded merchandise at the rodeo and in-store. We are a proud be a major sponsor of the Rodeo and CFR Bullfighters. Stop by our Lammle’s and Wrangler booth during the CFR Trade Show.

PBR Canada Cup Series

The Official Western Wear Retail Partner

We are proud to be named the Official Western Wear Retail Partner of the PBR Canada Cup Series, presented by Wrangler. With the Lammle’s “Live Your Own West” Bullfighters, we encourage safety for every ride and love to engage the crowd.

Country Thunder / BVJ

The Official Merchandise Partner

As partner of the Country Thunder/BVJ we are proud to be the exclusive provider of branded CT/BVJ merchandise. Shop the latest western wear and CT merchandise at the Lammle’s booth on the festival grounds while seeing your favourite country artists.

4-H Canada

Provincial Level Sponsor

Lammle’s is proud to support 4-H groups in our Alberta, BC and Saskatchewan communities through an exclusive in-store discount for 4-H Members and Alumni. We are proud to volunteer our time in the communities to support 4-H youth.

Professional Partners

  • Miss Rodeo Canada
  • CS Princess & First Nations Princess
  • Country 105 / Gregg & Josie
  • After The Ninth / Kass Patterson & Dayton Sutherland
  • Brett Monea / The Ultimate Bull Fighter Experience

Regional Ag Society Partners

  • Strathmore Ag Society / Strathmore Stampede
  • Medicine Hat Exhibition & Stampede
  • Lloydminster Exhibition
  • High River Ag Society
  • Westerner Park

Sponsorships & Donations

Support can take place in forms including:

      • Event Sponsorships
      • Annual Partnerships
      • Merchandise/Donations
      • Gift Cards/Coupons
      • Influencers/Promotions

While we thank everyone for your interest in partnering with Lammle’s Western Wear, only those selected will be contacted for further information. Should you not hear from us, please feel free to apply again annually as opportunities may change.